OverviewWireless communication is the fastest growing segment in the communications industry. The continued convergence of networks and services is driven by the continued evolution of cellular and other wireless networks and mobile operating systems capable of supporting packet transmissions and new software applications. This success is due to a more personalized web experience, a rapid expansion of social media and a significant increase in new influencer media and social networks, as well as the use of web-based computing systems, such as cloud computing, which are evolving in ways that change. the way people work and business is conducted. New products in the technology industry have played a major role in the evolution of the telecommunications industry globally. Societal Environment Analysis Since many mobile phone companies operate internationally, there are several important variables to consider when analyzing the external and internal environments. . The societal environment generally influences long-term decisions, but does not directly affect short-term organizational activities. These decisions include economic, technological, political/legal, and sociocultural forces. Economic Forces It is important for organizations to pay close attention to economic details not only in developed countries, but also in underdeveloped or emerging countries. Trends in economic development and gross domestic product (GDP) are excellent sources of information to help identify the demand trigger point. These trigger points identify when demand for a product is about to increase rapidly in a country. Knowing this information allows an organization to go in and offer what they have to sell while people are in the middle of paper......trying also means highlighting important trends that benefit to environmentalism and health care. How often do creditors or utility companies encourage customers to “go paperless”? However, the wireless industry's biggest impact on the environment is how its technology helps other sectors, from transportation to healthcare to utilities, increase their own efficiency saving resources and improving business practices. One such business is health care. A mobile health solutions bill could save an estimated $4 billion in 2017. These factors are all very different, but equally important to consider when analyzing the external environment. Knowing and evaluating these variables can contribute to long-term success; because research has found a positive relationship between environmental scanning and profits.