At the end of 2016, the Ministry of Information and Communications granted official licenses to four major Vietnamese companies to implement the fourth generation (4G) mobile phone system, namely Viettel Telecome, VNPT (Vinaphone), Mobifone and Gtel Mobile. The 4G market in Vietnam is booming and service providers are competing fiercely to capture these huge market shares. Facing fierce competition in the 4G market, service providers always want to provide the highest satisfaction to customers when using their services. According to an IDG survey announced at the end of July 2017, Viettel is the service provider that achieved the highest customer satisfaction in the “Typical 4G Service Provider Coverage” category. Viettel has installed 3600 4G stations in 63 provinces, the coverage is sufficiently high. to cover 95% of the population. Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get an original essay However, there are still some important questions. Still according to a survey conducted by IDG, in competition with Mobifone, Viettel lost in the category “4G service providers have high quality”. Concretely, the criteria for this category are data loading speed, data publishing speed, use of television services, watching movies online (use more data), use of social networks ( Facebook, Instagram, Twitter, etc.). This is the first problem for Viettel. Competing with Vinaphone, Viettel lost in the “4G service providers have good customer service” category. Items in this category include the following: service fees (package price, retail price), convenience of service, variety of promotions, customer service. This is the second biggest problem for Viettel. Large companies always regard customer satisfaction as the core value of their long-term success and prosperity. In addition, the project “Mobile Service Provider Travel Service Deployment Project, Maintaining Subscriber Number in Vietnam” has been approved and will start on January 1. Viettel should improve the above to improve customer satisfaction and loyalty. Keep in mind: This is just a sample.Get a custom article from our expert writers now.Get a custom essayAccording to statistics company StatCounter as of October 2016, the number of users worldwide with access via the Internet has surpassed that of the computer. Specifically, traffic from mobile and tablet is 51.2%, while that from desktop background is 48.7%. The statistic below provides information on global mobile data traffic from 2016 to 2021. In 2016, global mobile data traffic was 7 exabytes per month. In 2021, global mobile data traffic is expected to reach 49 exabytes per month, a compound annual growth rate of 47%. Daily mobile activities such as using mobile social media, including mobile chat and voice or video calls, and mobile e-commerce generate mobile traffic, but mobile video has the highest growth rate among all mobile content categories. This is not surprising, since more than half of digital video views worldwide in the fourth quarter of 2016 were via mobile devices..