Table of contentsRelated to the purpose of different activitiesCommunication effectWorks cited:Ethics refers to a set of moral principles that govern a person's behavior or the way in which the activity is carried out. And advertising means a mode of communication between a seller and a buyer, so ethics in advertising means a set of defined principles that govern the modes of communication between the seller and the buyer. Say no to plagiarism. Get a Custom Essay on “Why Violent Video Games Should Not Be Banned”?Get an Original EssayEthics is the most important characteristic of the advertising industry. There are many benefits to advertising, but there are some points that do not add up and are not an ethical form of advertising. Ethical advertising is something that does not lie, does not make false claims and is within the bounds of decency. Nowadays, commercials are more exaggerated and a lot of puffing is used. This seems like a lack of knowledge among advertisers about ethical forms and principles. They simply don't understand and are unable to decide what is right or wrong. The main area of ​​focus of advertising is to increase their sales, gain more and more customers and increase their sales demand for the product by presenting a decorative blown product. and colorful, they claim that their product is the best and has unique qualities. Related to the purpose of different activities Ethics in advertising is directly related to the purpose of advertising and the nature of advertising. E.g. An advertisement for sanitary napkins shows that when girls dropped the napkin in a river, it soaked all the material in the river. The aim of the advertisement was therefore only to inform women about the quality of the product. Obviously, all women know that this practically cannot happen, but the announcement was accepted. This does not show that the ad was unethical. Ethics also depends on what we believe. If the advertiser makes advertisements thinking that the customer will understand them to think and then act accordingly, they will lead to positive results and the advertisements. cannot be called unethical. But at the same time, if the advertiser believes that he can deceive his customers by showing something practical, like just clicking with his fingers, your house or office will be fully furnished or just buying a Lottery ticket will make you a millionaire. They help create awareness, but what's eye-catching is that the advertiser shows what the drug can do, but never talks about the side effects of certain things or the risks involved in taking it. Children are the main sellers of advertisements and products. They have the power to convince buyers. But when the advertiser uses children in his advertisement, he must remember not to show them alone doing their work on their own, such as burning their teeth, playing with toys or other activities. Until today, no alcoholic beverage has arrived that shows anyone drinking the original liquor. They use mineral water and social media in their advertising with their brand name. This type of advertising is called surrogate advertising. These types of advertisements are completely unethical where advertisements for alcoholic beverages are completely banned. These products should never be advertised because their consumption is directly and seriously responsible for cancer and other server health problems. These are already banned in countries like India,/