DataWhen data is processed, organized, structured or presented in a given context in a way that makes it useful, it is called Information. Data are raw facts and figures that have not been given meaning. For example, the following list could be described as a data set: 1,3,5,7,9. Data can be given context or meaning. Data is computerized information that must be entered by someone into a computer. For data to be useful, it must be accurate and reliable. Data is captured in the majority of companies as they take first names, last names, date of birth so that company information can be sent to those people who provide information. This information will be entered into customer relationship management or CRM to be stored for the business. Data will be collected from a clock in and clock out system used in your workplace, such as Blackpool Tower, to determine the number of hours an employee works each week. and the amount of compensation earned from those work hours to ensure they are paid correctly and on time. People People must enter data into information systems, so they are responsible for the accuracy of the data. If the data was incorrect, the information coming from the system is unreliable or may be unreliable and will need to be redone. For example, if the HR payroll system recorded the wrong hours for an employee, the employee would be poorly paid. This would give the company a bad reputation and not a very good one. This would tie into the marketing decision-making system because if you are in charge of ordering inventory and you overstock, it would result in orders for inventory that you don't need. be flexible...... middle of paper ...... relationships in an organized way. For example, a company can create a database of its customers that describes relationships in sufficient detail so that management, salespeople, those providing the service, and perhaps the customer directly can access the information, match the customer needs with product plans and offerings, remind customers about the service. requirements, know what other products a customer has purchased, etc. Decision support system A decision support system (DSS) is an interactive computer system or subsystem intended to assist decision makers in using communications technologies, data, documents, knowledge and/ or models for identifying and solving problems, performing decision-making process tasks, and making decisions. Decision support system is a general term for any computer application that improves the ability of an individual or group to make decisions..