The concept of “McDonaldization” was first introduced by George Ritzer in 1993, with his book “The McDonaldization of Society”. In today's society, there has been an awakening of issues, social movements, an increase in minimum wages and inequality that have led to the reinvigoration of "McDonaldization in the 21st century." Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get the original essay McDonaldization is not only represented in the fast food industry. This can also be applied to all facades of today's institutions, otherwise it is only a matter of time. McDonald's was the adopted model that influenced companies like Burger King, Wendy's, KFC, and it also reached higher priced restaurant chains. Other types of businesses like Old Navy, Macy's, and Walmart have adapted the principle of McDonaldization, other countries have adopted this principle and experienced tremendous success. McDonaldization came after a series of social and economic developments, it allows us to do things that we could not do. do in the past, but it also allows us not to repeat the mistakes of the past. McDonaldization does not have much significance for the development of scientific management. It emphasized predictability and non-human technology that exercised control over workers. Like McDonaldization, shopping malls thrive by catering to the needs of every customer aged 1 to 100. Shopping centers provide predictable, consistent and profitable locations. The forces behind McDonaldization are higher profits at lower costs. With dazzling success delivered to consumers, workers and management. It is very important to mention that there are many different dimensions that contribute to McDonaldization. These are: efficiency, calculability, predictability and control. We must view McDonaldization as both “enabling” and “constraining.” Efficiency is part of McDonaldization: faster services, tighter deadlines and on-time production. It is a means that people hardly rely on to achieve their ends. Rather, they rely on things previously discovered. Individuals and organizations rarely maximize their performance because they are hampered by factors such as the constraints of historical financial circumstances, organizational realities, and the limitations of human nature. There are many ways to increase efficiency, by simplifying products, limiting choices and putting customers to work. The McDonaldization system works most efficiently by following the steps of a predefined process. The calculability of McDonaldization is the number and quality of the product offered. Although this has positive consequences, it is important to have large quantities of what is required. “Quantity tends to become a substitute for quality.” (Reiter, 1991) This affects the quality of the process and the final result. Calculability makes it easier to determine efficiency. Normally, as consumers, we prefer to know what to expect. The expectation of predictability gives us peace of mind. As part of McDonaldization, it makes things easier for consumers and workers. Customers expect to order or buy the same thing from a McDonald's in Texas to a McDonald's in California or from a Walmart in North Carolina to Walmart in Colorado. To achieve predictability, a streamlined society emphasizes.