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  • Essay / Samsung Company Overview: Strategy, Capabilities, Organizational Structure

    Samsung Electric was established in 1969 in South Korea and is the group's largest shareholder. Although Samsung Group is currently a mega-organization, it has gone through many crises. Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get the original essayStrategySamsung has always maintained a mission that responds to changes, in terms of business and development in the world. Economic contribution to the nation and Priority to human resources and becoming Pursuit of rationalism. This slogan represents its evolution from a national industrial leader to a global powerhouse in consumer electronics. Samsung's management philosophy dictates its determination to contribute to the prosperity of people around the world. Samsung relies on the talent, creativity and dedication of its people to improve its technology and improve standards of living around the world. Samsung has an effective readership in the market and knows how to adapt to change. Samsung has proven to be effective in replicating its design and important features from Apple. It was noted that "an internal Samsung presentation from 2010 provided a step-by-step process for Samsung engineers to follow in an effort to steal much of what made the iPhone such a unique product." Samsung's business strategy constantly looks for gaps in the market and exploits any possible opportunity. Samsung phone/tablet series, the Note device was an example of this, as Samsung noticed that speakers of Asian languages ​​wanted a device they could write on. Samsung also has a huge distribution advantage. Samsung having relationships with wireless carriers facilitates the distribution of its products. The mind of its first president Kun Hee Lee continually improves and emphasizes the mind of his employee because he believes that there is never any time of rest for Samsung. Samsung enjoys great leadership within its senior management. Previously, senior management had asked to focus all its resources on the Galaxy S, which is expected to be released on the same day as the iPhone 4. Samsung has its own institution, Changjo Kwan, to shape employees' understanding of the company. Only the CEO has the power to majority control the direction of the company. Before Samsung approaches a company, that company normally becomes the supplier. It creates costly barriers for others by investing heavily in factories to limit competition. It diversifies into many operations to capture different types of market. Lee (2002) concludes that Samsung's organizational structure is disciplined and has a strong preference for formalization. Then they emphasized procedures and the organization showed the uniqueness of each department with a strong reluctance to outsourcing, a strong preference for internal purchasing and a possessive perception of its technology and capital . Keep in mind: this is just a sample. Get a custom paper now from our expert writers.Get a custom essayRole of GovernmentSamsung being a chaebol, a family-owned conglomerate, has thrived on tax benefits, special loans, anti-labor policies and other government subsidies. When Kun Hee Lee took power, the Korean government's policies of foreign engagement and increased import quotas transformed Samsung into a multinational manufacturing corporation. Although many investments failed, Samsung launched its initiative..