Alienation is a process in which humanity gradually becomes an outsider in the world created by labor. (A. Swingewood 2000 p32). It succeeds in creating vast accumulations of wealth at one pole of society, an increase in the value of things achieved only at the cost of human life itself, gradually failing. However, alienation only occurs when humanity, having externalized itself, encounters its own activity, its essence, operating as an external, alien and oppressive power. Overall, alienation is the process by which people become alien to the world they live in, we can also say, is transformation. people give work a power that governs them as if by some sort of natural or superhuman law. The origin of alienation is FETISHISM-, which means the belief that inanimate things (COMMODITIES) possess human powers capable of governing the activity of human beings. [Aloofness and alienation]. Marx emphasizes that alienation is human labor, which created culture and history. The formation of an exchange economy is the result of a historical process, and capitalism is a historically specific system of production. (Anthony Diggens 1987 p10). The Marxist analysis of alienation in capitalist production starts from a contemporary economic fact, namely that the capitalist progresses, the poorer the workers become. The owners of land and capital make the capitalist mode of production possible thanks to their enormous wealth. The main point of Marx's debate is that, under capitalism, the material objects produced are treated on an equal footing with the worker himself – just as they are on a purely theoretical level. The worker becomes an increasingly cheaper commodity as he produces more goods. [Marx] (Ibid p. 11). The worker has no control over the use of his product, since others appropriate what he produces, so he does not benefit from it. If the product of labor is alienated, the product itself must be an active alienation. (Ibid., p. 12). The alienation of labor reduces human productive activity to the level of adoption, rather than the active mystery of