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  • Essay / Where is the availability heuristic? - 703

    What is the availability heuristic?A heuristic is a strategy that allows us to make quick judgments. It's an error-prone mental shortcut. They can cause even extremely intelligent people to make unwise decisions or assumptions. The availability heuristic involves estimating the probability of events due to their mental availability. Mental readiness varies from casino bells, making someone believe they are going to win, to an article about car accidents, making someone believe they are at a higher risk of having a car accident. car. Availability can be perpetuated by misleading media reports that do not present the whole story. The availability heuristic neglects other information, such as the number of people who lose at the casino or the number of people who have not had a car accident. Availability Heuristic Problems One availability heuristic problem that the video focuses on is the spread of misinformation. A news show reported unsubstantiated claims of higher incidences of road rage, Triple A used this as evidence that road rage was on the rise, then the news show aired....