Sexual exploitation of women in the mediaWomen are sexually exploited in the media. In today’s society, if people watch TV programs such as Chingy with Snoop & Ludacris – Holidae; Charlie's Angels; the Z100 commercial with Britney Spears; or Baywatch, they will see that the female image is presented differently from the male image. In these programs, men are usually placed in sexual situations fully clothed, while women are shown in provocative clothing or less. The camera frequently zooms in on body parts to focus on the woman's buttocks, stomach and legs. Society is still dominated by men who control what people see. As a result, women are increasingly portrayed as sex symbols for media companies to make a profit. The Internet has become the biggest exploiter of women. Thanks to pornographic chat rooms and online “dating” services, women are commonly depicted nude in images that subjugate them to men. In a world dominated by patriarchy, where men exercise authority over women and children, the Internet has benefited from its evolution from a million-dollar business for a few to a multi-billion business. dollars for many predators. Donna M. Hughes, an editor for Technology and Society magazine, explains the Internet's influence in promoting the exploitation of women: The sex industry is one of the top five groups purchasing cutting-edge computer equipment. Sex industry businesses were the first to purchase and use expensive T3 telephone lines that transmit high-resolution compressed images. One of the world's largest Internet companies, Digex, whose largest client is Microsoft Corporation, has the sex industry site as its second client. One of the websites...... middle of paper ...... like watches, shoes and posters of actors, all made possible by commercial pimping. Beautiful women and their sex appeal are used in the media to sell many of the company's products. When people see these women, men want them and women want to be like them. Women want to become the ideal goddess for the common man. Why do women have to be ideal, but a man can be common? Given this, I can only conclude that women need to be more independent instead of turning to today's media in search of an identity. When the media sends impressionable young women the message that they need to show more skin, then those women show their skin. However, if women were independent, they would try not to fit such an image, an image that shows women as having no "brains" and only a desirable body. This image only perpetuates patriarchy with its horrible exploitation of women..