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Essay / Business Ethics Essay - 1267
According to Byrne (2002), a strong organizational culture that reflects moral values will have a powerful and positive impact on one's position within the industry. Business ethics derived from corporate culture is now considered a management discipline, because it is managers who are regularly confronted with ethical decisions within the company, which can affect the social responsibility of the company. business. Hewlett Packard (HP), a multinational information technology company, as a leader in its market, has demonstrated its strong commitment to ethical integrity and corporate culture under the leadership of Carly Fiorina who said, “Some of the most important choices I have ever made were firing people who did not behave with integrity. This establishes that a company with a proper management structure and a strong commitment to company culture can in fact remain competitive without tarnishing its reputation. This contrasts with the actions of tobacco company RJ Reynolds, which neglected to follow its corporate culture when it was caught in a cover-up scandal. The company was revealed to have hidden knowledge about the addictive power of nicotine in its cigarettes in order to maintain profits and improve its bottom line (Stephen E. Brimmer, 2007). Although some companies are able to maintain a competitive position in the market, corporate culture is sometimes overlooked because unethical decision-making may be seen as a solution to short-term business problems in order to maximize