Tourism has been at its peak for two years in Pakistan. The days are long gone when countless Americans, British, Canadians, Chinese, Germans, Australians and people from all over the world visited Pakistan to experience its beautiful and shocking historical and cultural tradition. Our beautiful country's tourism is now plagued by terrorism and instability, which has kept it off the radar of most, except for a few unsentimental explorers. Its rich culture, impressive hill stations, picturesque places, history, heritage, magnificent lakes and highest mountains are waiting in tears for enthusiastic visitors who would tell the world about their specialness. Some will say that political will comes first, they are not wrong either. Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get the original essay Terrorism, in recent years, has greatly damaged our tourism. The most terrible of these events occurred in 2013, when on June 22, sixteen militants dressed in the uniform of the Gilgit Scouts stormed a high altitude climbing base camp in Gilgit Baltistan, Pakistan, and killed 10 climbers and a local guide. These climbers came from various countries, including Ukraine, China, Slovakia and Nepal. In addition to nationwide attacks on tourists, many countries have issued travel advisories to their citizens. In 2016, the British Foreign Office advised against travel to certain areas of Pakistan such as the Federally Administered Tribal Areas, Kohat, Lakki and Lower Dir districts, Peshawar city, northern and western Balochistan and any travel on the Karakoram Highway between Islamabad. and Gilgit. They also advised against all travel, except necessary, to Kalash valley, Bamoboret valley and Arandu district south and west of Chitral in Khyber-Pakhtunkhwa, Quetta city, Nawabshah town in Sindh and interior areas of Sindh north of Nawabshah. Most of these no-go areas for foreign tourists are the ones with the most compelling tourist attractions. In 2009, Pakistan was ranked 113th out of 130 countries to visit, according to the World Economic Forum's Travel and Tourism Competitiveness Report (TTCR). Although due to political instability, suicide attacks, religious conflicts, kidnappings of foreigners and insecurity in the country have negatively impacted tourism throughout the country, especially the NWFP, currently renamed Pakhtoonkhwa. Due to the fighting between military and religious forces, the NWFP- which measures 70% of the country's tourist territory, and where millions of people involved in the tourism industry are badly crushed. Continued war and terror have damaged both the economy and security of the region. Pakistan has a very different and rich culture to recommend to tourists as well as many opportunities for adventure tourism because the four provinces and three territories of Pakistan are very diverse and so different that it does not give the impression to tourists foreigners that they are in the same country with different culture, attractions and seasons. Pakistan should improve the country's image by first improving security conditions in order to convince foreign tourists that they are safe in the country because In the past, incidents such as the kidnapping of a journalist American and the attack on a Sri Lankan team as well as the bomb explosion in the country's major cities have given rise to a feeling among the West that the.