Marketing research is an important aspect of organizations in establishing product value. The marketing tool is what convinces consumers to buy. Kudler fine food is an organization that offers a selection of gourmet dishes. As well as a variety of gourmet kitchen essentials aimed primarily at a higher end clientele. There is a significant orientation towards marketing objectives aimed at anticipating customer needs and ensuring that they are satisfied with the overall service and quality of products provided. Competitive intelligence efforts will look for opportunities to analyze the competition and eliminate risks of losing money and business. Overall, there are key elements in observing the development of the main objective of Kudler fine foods. The development of Kudler fine foods will adopt an approach that identifies Kudler's various innovative ideas and techniques to convince customers. Although in good marketing research, persuasion is not necessary. With the strong marketing tactics involved to sell. All areas of the market will also require a strong management team and competent employees. Additionally, through researching other competitors within the food industry. Ultetimetly helps Kudler fine foods evaluate its strengths and weaknesses compared to other similar organizations. Kudler fine foods takes great pride in the fact that its products are purchased all over the world. Therefore, market research is very important to ensure that the products come from the metropolitan area where the stores are located. Market research can help evaluate the quantity sold between each product. To determine which product is sold... middle of paper ...... tick that could be used to build on loyal customer satisfaction. In conclusion, Kudler fine foods has a market specialized in providing the best possible service to their customers. Market research is a primary factor that will identify market needs, size and competition. Collecting information from other business owners in other states and increasing necessary services for frequent buyers generates more profits. Competitive intelligence provides insight into what other business owners are doing. So you're able to strategize about what other organizations are doing within their business. Overall, Kudler fine foods does a great job providing consumers with a delicious line of gourmet foods. However, with a strong emphasis on market research and competitive intelligence; Kudler Fine Foods Can Succeed at Very High Levels.