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Essay / Web-Based Social Networking in Business: Dunkin' Donuts and Voodoo Donut effective business blogging and microblogging activitiesConclusionThe Nowadays, life on the web involves important jobs in companies. Social networks on the web refer to sites and applications intended to allow users to quickly share content. The development assortment of a total and implicit web life. There are 13 types of web life: web logs, business systems, community businesses, informal communities, gatherings, microblogs, photo sharing, article surveys and administration, social bookmarking, social gaming, interpersonal organizations, video sharing and virtual activities. universe.Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get Original Essay Internet life which identifies with sharing information, encounters and views through networked sites is becoming more and more enormous in our online world. . With the help of web-based living, the geographic divisions that divide people are disintegrating and new online networks are emerging and growing. Some examples of online networks include websites, discussions, message sheets, image and video sharing destinations, client-created locales, wikis, and web records. Each of these devices encourages correspondence regarding ideas that fascinate customers and which they associate with comparable people all over the world. As the review states, Twitter is a microblogging and person-to-person communication service that is becoming the largest web network. global monthly customers dependent on social networks. Twitter was created in March 2006 by Jack Dorsey, Noah Glass, Biz Stone and Evan Williams, propelled in July of the same year. The administration quickly increased overall ubiquity. In 2012, more than 100 million users posted 340 million tweets per day, and the administration processed an average of 1.6 billion search questions per day. In 2013, it was among the ten most visited sites and was billed as “the SMS of the Internet”. Due to the ubiquity gained, Twitter has become an online networking platform to advance their products and services, for example Dunkin' Donuts and Voodoo Doughnut. The explanation I choose is the review between Dunkin' Donuts and Voodoo Doughnut. since we can see the difference in terms of followers, likes, tweets, and how they attract the attention of their customers and generate enthusiasm for their products. Both brands use donuts as their main products. Dunkin' Donuts has over 90 branches while Voodoo Donut has 8 branches in a foreign country. Business Background Dunkin' Donuts William Rosenberg opened Open Kettle in 1948, a restaurant selling donuts and espressos in Quincy, Massachusetts, but he changed the name in 1950 to Dunkin' Donuts following discussions with directors of the company. He considered the idea of a restaurant after his encounters with selling food on production lines and in construction premises, where donuts and espresso were the two best-known products. The restaurant was successful, and Rosenberg offered locations to others beginning in 1955. In 1963, Rosenberg's son Robert became CEO of the organization at the age of 25 andDunkin' Donuts opened its hundredth restaurant that year. Dunkin' Donuts was at the time an adjunct to Universal Food Systems, a collection of 10 small food management organizations, and Dunkin' Donuts areas have changed significantly in their menu choices, with some selling full morning meals and others serving only donuts and espressos. In subsequent years, different organizations in the Universal Food Systems portfolio were sold or closed, and the organization was renamed Dunkin' Donuts. The menu and store position were standardized and different new menu items were presented. The chain was acquired by Allied Lyons, owner of Baskin-Robbins, in 1990. By 1998, the brand had expanded to 2,500 regions worldwide with $2 billion in annual transactions. Dunkin' Donuts expanded during the 1990s by purchasing two opposing chains: Mister Donut and Dawn Donuts. In 2004, the organization's base camp was moved to Canton. In December 2005, Dunkin' Donuts and Baskin-Robbins (then operating as Dunkin' Brands) were offered to a private consortium consisting of Bain Capital, Carlyle Group and Thomas H. Lee Partners for $2.4 billion. . In 2010, Dunkin' Donuts' global transactions totaled $6 billion. Dunkin' Donuts in Natick, Massachusetts launched a program to test the idea of curbside pickup in December 2016. In January 2018, Dunkin' Donuts began opening new idea spaces , starting in Quincy, including the current stylistic theme, cold drinks. on tap and a single cup-making machine, progressively grouped takeout choices, and dedicated conversation starters for versatile requests inside and behind the wheel. The idea has been described as part of a move to become a “pressed, refreshment-focused brand”. Additionally, the area, like others, began displaying preliminary signage alluding to the chain as basically "Dunkin'," making light of the "Donuts" of the name. On July 11, 2018, Dave Hoffman succeeded Nigel Travis as CEO. It hopes to include 1,000 new areas outside the northeastern United States before the end of 2020 and achieve a 3% revenue increase for stores open a year or more. In September 2019, New York's attorney general claimed in a statement that Dunkin' mishandled a surge in "wild power" cyberattacks targeting customers using the Dunkin' wearable app. These attacks took place in mid-2015 and thousands of usernames and passwords were seized. The state's complaint alleges that Dunkin' workers considered the attacks but failed to take appropriate action. New York Attorney General Letitia James accuses the Massachusetts-based organization of “covering up” the cyberattacks. A representative for Dunkin' said the coffee shop network has a long history of enforcement work and will fight the claim. Voodoo DonutVoodoo Donut was created in 2003 by Kenneth "Feline Daddy" Pogson and Richard "Tres" Shannon III. Shannon had, from 1990 to 1994, co-owned the X-Ray Cafe, an all-ages counterculture music scene in Portland's West Burnside. The organization's logo includes a shape of Baron Samedi, Voodoo Loa of the dead. The owners refer to the cooking oil used in the blend as “Voodoo oil.” In 2008, Portland President Tom Potter proclaimed Voodoo's Portland Cream Donut the city's official donut. The main store closed in April 2011 for an extensive overhaul and took over part of the former dance clubneighboring Berbati's Pan, expanding from 750 square feet (70 m2) to 2,300 square feet (210 m2), then relaunching in June 2011. .Voodoo developed an expanded version of its trademark pink box, which was filled with 3,880 donuts weighing 666 pounds, for the Portland Bridge Festival in August 2011, named by Portland Mayor Sam Adams as "the world's largest donut box." , which was later confirmed by the Guinness Book of World Records. Additionally, in 2011, Voodoo collaborated with Rogue Ales to make its most popular donuts as a packaged lager, including Bacon Maple Ale and Chocolate, Peanut Butter, and Banana Ale, the latter from its Memphis Mafia donut and a tribute to Elvis Presley. That year, the Los Angeles Times referred to Voodoo as a global vacation destination. In December 2013, the company opened its first area outside of Oregon on Colfax Avenue in Denver on Friday the 13th. In March 2017, the organization opened its first space long ago at Universal City Walk Hollywood. In March 2018, the organization opened its first area on the east coast of the United States in Orlando, at Universal City Walk Orlando. Organization that does a better job attracting attention and generating interest in its products. My conclusion is that Dunkin Donuts Company has made a superior showing of standing out and generating excitement for their item, unlike Voodoo Donut. This can very well be seen by Dunkin Donuts Twitter followers with a number of 1.2 million while the number of followers on Voodoo Donut Twitter is only 300,000. Indeed, we can see that Dunkin Donuts continually uses different advances to attract its customers and that it is also closer to its customers than Voodoo Donut. In a world that uses media as a foundation for progress, entrepreneurs must be sharp and direct to appeal to people at large. It tends to be applied using strong words or images that will grab the reader's attention and make them attract media attention. Next, the Dunkin Donuts site is more attractive than the Voodoo Donut site. Indeed, they know how to attract the attention of a group of spectators, capture the attention of readers and convince them to buy the articles. This leads the group of spectators to choose the best item to satisfy their craving. Every word, photograph, video and even like can have a quick impact by moving things forward on Twitter. Analysis of Effective Business Blogging and Microblogging Activities Online life is more viable than the other because social connections are the most important variables that business visionaries must be. took care to do what was due in the company. They need to develop decent relationships with networks including relatives, companions, neighbors and especially the general public who can pay attention to their affairs. By using an Internet-based life as a place for negotiation between businessmen and customers, it will be simpler and could reduce costs and time. For models, business visionaries do not need to rent premises to carry out their business because by using online life as a stage, the business can be continued even from home and this can reduce the quantity of workers recruited, while customers just choose the item they need on the sites. Additionally, businessmen and senders do not need to meet for remittance because every exchange could be an online remittance. The reputation of businesses also grows because, with the proximity of social places, it leads customers to strengthen their loyalty to businessmen. . Using..
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