-
Essay / Overview of Green Washing Perpetrated by BP - 2378
Green washing: Disinformation disseminated by an organization in order to present an environmentally friendly public image. For large companies to stay on top of the market today, they are forced to think about advertising strategies to improve their public image and make their products known. Over the years, the system has become very complex and also very questionable. Companies are willing to lie, change their logo, and sometimes even their company name, just to keep their name and image clear in front of the public, just to make sure they make their money. Eco washing contributes to this by letting the public know that it is environmentally friendly and responsible. Most people who buy "green products" don't even realize that the company they are buying from is green washing in one way or another, simply to attract public attention. Green cleaning companies may claim they are “eco-friendly,” but ultimately the facts behind the curtains seem to differ. Just like in the green washing video we watched in class, companies may look great compared to the worst companies, but that doesn't mean what they do is always productive for our environmental movement. One company known for its green washing efforts over the past two decades is the oil/energy company: British Petroleum, aka Beyond Petroleum. It is one of the world's largest oil companies, which has also become a major energy supply company, present in the petrochemical, gas and solar divisions. Over the past two decades, BP has been responsible for several deadly oil industry disasters in the United States and around the world. Despite their greenwashing efforts... middle of paper ... "Alaska oil spill fuels concerns about Arctic wildlife and future drilling." National Geographic News. March 20, 2006. The web. July 3, 2010.- Schorn, Daniel. "The Explosion in Texas City - 60 Minutes - CBS News." CBS News. October 29, 2006. The web. June 27, 2010.- Smith Jr., Lawrence C., L. Murphy Smith and Paul A. Ashcroft. “Analysis of the environmental and economic damage caused by British Petroleum’s Deepwater Horizon oil spill.” Albany Law Review 74.1 (2011): 563-585. Academic research completed. Internet. February 17, 2014.- Steffy, LC (2010). Drowning in Oil: BP and the Reckless Pursuit of Profit. McGraw Hill.- Weeks, Jennifer. "BP's financial woes caused by oil spill are just beginning." CQ Researcher 21.29 (2011): 688. MAS Ultra - Academic edition. Internet. February 17, 2014.- Wendy, Zukerman. “BP report attacked.” New Scientist 208.2780 (2010): 01. Academic research completed. Internet. February 17. 2014