The logos in the image are difficult to establish. For example, there is no feasible circumstance in which cigarette smoke can weaponize and harm someone. It is rather a symbolic and imaginary explanation. The wording of the ad offers realistic appeal. The very small print reads “Kill a cigarette and save a life.” Yours." Now, there is a lot to take away from these words. Does quitting smoking save your life? The answer is yes. The Centers for Disease Control and Prevention emphasizes that quitting smoking reduces the risk of cancer or any other health problem So, even if the facts presented in the advertisement are true, “killing a cigarette” can save “your” life This is why this advertisement is designed effectively. very little information to communicate, and that is what the text does; it offers a small statement that has realistic truth. A person is able to look at the ad and conclude that it is legitimate because it makes sense that. smoking can cause illness and lead to illness.