Let the customer see what your products look like with quality images. If the customer can't get a good feel for a product with just one image, display the product from another angle with a second image. When a customer has a question in an offline store, she asks one of the salespeople. Likewise, include a frequently asked questions page and include a way to contact yourself or your customer service team. Make your products easy to find with clear, simple navigation and a search bar. People who know exactly what they want usually use the search bar, while those who want to explore and browse use the navigation menus. Purchasing your products should be seamless and convenient. Offer your customers multiple payment options and keep the purchasing process as simple as possible. The more steps required, the more likely your shopping cart is abandoned. Trust and credibility