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Essay / Google's Strategic Approach to Penetrating the Electric Automotive Industry sufficiently lucrative. Additionally, we need to make sure we can capture market share in this industry as quickly as possible, before other big companies jump in. To do this, it is strongly recommended to create an adequate competitive perimeter. Say no to plagiarism. Get a tailor-made essay on “Why violent video games should not be banned”?Get the original essayIndustryIt is true that means of transportation are essential. However, over time, environmental concerns become crucial due to significant gas emissions, which cause serious global problems, from conventional means of transportation, and many environmental agencies are warning about the current situation. Additionally, many customers are demanding environmentally friendly means of transportation in order to anticipate these problems. So we, Google, want to accept requests and provide them with a convenient service. Electronic automobile could be the most suitable way to overcome environmental problems as it helps reduce local air pollution and does not emit any harmful pollutants. It is also worth noting that it is profitable as the demand for electronic vehicles (EVs) increases. The chart below shows the growth in electric vehicle sales. This clearly shows that the demand for electric vehicles continues to increase every year and proves how attractive this industry is. We also want to provide different types of services given to electric vehicles, such as Google Assistant, so that any customer can ask Electric vehicles ask various questions while driving. This might include wondering where the best place to drive is, where to drive to avoid traffic, or any other interesting driving problem. Our main goal is to provide an alternative to the conventional automobile and ultimately to the electrically powered unmanned vehicle.SegmentIt is likely that our main customers will be those who are primarily interested in environmental issues - green customers . In general, they engage in a greener lifestyle that follows choosing more eco-friendly options to protect the environment. So, whenever they buy certain products, they usually do extensive research to find out whether these products are not harmful to the environment. It is therefore highly recommended to publicize the effectiveness with which our electric vehicles could influence the environment. Green customers who are already satisfied with their standard of living are generally less price sensitive because they have less hardship than customers from developing countries, which means that most of them are distributed in developed countries. Additionally, their greener lifestyle and relatively wealthy background are likely to purchase eco-friendly products regardless of their price. Another fact is that many green customers are young and influenced by education and social media or even their parents. He also firmly believes that adolescents and children will gradually become more concerned about their environment. They are even more informed on these issues and are also increasingly influencing their parents' shopping habits to purchase alternatives. As they are very likely to.
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