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  • Essay / Culture Industry Theory - 2025

    It is increasingly clear that media and culture are today of central importance for the maintenance and reproduction of contemporary societies. Cultures expose society to different personalities, provide models that exhibit diverse forms of societal life, and cultivate diverse ways of introducing people to dominant forms of thought and action. It is these types of activities that integrate people into society and create our public sphere. Media and technology surround our society; so ingrained in the fabric of our existence that it has become difficult to find an aspect of life that is not influenced by its effects. For this reason, media controllers exert extreme power and influence over the lives of ordinary people. However, they increasingly continue to feed the public with garbage, despite their authority as the creator of our social/cultural interactions, and justify their actions by calling themselves industries. Become reduced to simple businesses whose sole objective is to create profit. This admission of what they believe to be their true objective, however, does not hinder their control and power, but on the contrary strengthens it. It is necessary to find a way to analyze and discuss whether they are using their position and power wisely. To fill this void, researchers have theorized ways for individuals to criticize the media they view. One of these critical theories is the “culture industry” theory. Using cultural theory, as well as other complementary neo-Marxist theories, it is possible to determine how Stacy Peralta, once an advocate of urban youth culture, was incorporated into the superstructure through the use of media, thereby making of him a tool for the continued commodification of society, and a young marketer for mid-paper industries...... that even production can be a means of reinforcing hegemony, and that he s is slowly being integrated into the dominant structure of capitalist society. Although it was for her production of Whopper Virgins that Stacey Peralta received most of her criticism, culture industry theory suggests that all forms of cultural media are tools for the continued reinforcement of status quo. Culture industry theorists did not believe in using media for alternative practices to reaffirming the status quo. Therefore, in terms of culture industry theory, it was not when Peralta agreed to participate in the creation of the Whopper Virgins that he became a tool of the superstructure for the continued domination of society, but when he transformed his subcultural lifestyle into becoming a film director. It was then that he became a producer of cultural industries.