Social responsibility is the concern of business for the well-being of society as a whole (Nickels et al. 95). Sometimes the news reports a lot of information relating to the social problems or lack of social problems that businesses face. People's opinions about companies may begin to change and they may view these companies as having a negative impact on society. What many people don't know is that their view of the situation is most of the time wrong. For example, some companies have a program that allows their employees to work for a nonprofit organization for up to one year while receiving full benefits and job security. . In a study conducted by a group called Students for Responsible Business, two-thirds of college students surveyed said they would take a lower-paying job so they could work for a socially responsible company. When the same students were asked to define a socially responsible business, they found it difficult to explain. It appeared that even those who wanted to be socially responsible could not agree or understand what that entailed. In an article titled “Putting Customers Before Investors,” John Mackey argues that for a business to be successful, it must put its customers first (194). He believes that without customers buying the product and creating a profit for the company, there would be no business in the first place. Not all business owners have the same ethics as John Mackay's. In an article titled “Put Profits First,” TJ Rodgers argues that putting the customer first is good business (197). In his business world, what is important is making money. He believes that by making money, his investors and shareholders will be able to profit while continuing to play middle of paper, no matter who pays for it. The trick for businesses is to find the right public good that would appeal to the target market. Many American companies require social responsibility from their international suppliers by ensuring that they do not violate American human rights and environmental standards (Daft and Marcic103-4). Works Cited Benton, Douglas and Mary L. Tucker. Applied human relations: an organizational and skills development approach. Upper Saddle River, NJ: Prentice Hall, 1998. Print. Daft, Richard L and Dorothy Marcic. Understanding management. Fort Worth: HarcourtCollege Publishers, 2001. Print. Nickels, William G, James M. McHugh, and Susan M. McHugh. Understanding business. Boston, Mass: McGraw-Hill, 2002. Print. Rottenberg, Annette T and Donna H. Winchell. The structure of the argument. Boston: Bedford/St. Martins, 2012. Print.