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Essay / History of Nestlé: a Swiss company - 2625
IntroductionNestlé is a Swiss company founded in 1905 by the merger of the Anglo-Swiss Milk Company created in 1866 by brothers George Page and Charles Page and Farine Lactée Henri Nestlé . Its headquarters is in Vevey, Switzerland. Nestles products include bottled water, baby food, breakfast cereals, confectionery, tea, coffee, ice cream, pet food, frozen food and snacks. The company has 447 factories in 194 countries. The workforce is 330,000 people. In 2011, the company ranked first on the Fortune Global 500 as the world's most profitable organization. It ranks 9th in the 2013 FT Global 500 with a market capitalization of $233 billion. In terms of revenue, the company is the largest food company in the world. Nestlé's main competitors are Kraft Foods, PepsiCo, Mars Incorporated and Unilever. For a specific product and location, the company faces challenges from Danone, Cadbury and Sara Lee. The company has launched various CSR initiatives including the World Cocoa Foundation, sustainable agriculture initiatives, eco-development, expansion of its business in the field of nutrition for healthcare, etc. . She has sponsored various programs such as "Good Food, Good Life" in Russia, the United Kingdom and France. In Russia, around 300,000 children from around 5,000 schools participate in this program each year. Thanks to this initiative, nearly 1.5 million Russian children have learned to eat well and adopt good eating habits. Nestlé is also a member of the Fair Labor Association. The company follows 10 business operating principles: 1) Nutrition, health and wellness 2) Our people 3) Quality assurance and product safety 4) Consumer communication 5) Occupational safety and health 6) Leadership and personal responsibility 7) Supplier and customer relationship...... middle of paper ...... consumption of raw materials is defined in process guidelines which are carefully audited and controlled5) Consistency and reliability: The company has a rigorous system to ensure product safety and reliability.6) Efficiency: The system meets high quality standards with minimal waste or damage.7) Affordability: The company makes products affordable by practicing conditions optimized processing and geographic sourcing to refine delivery systems. For example, in case of bottled water, the company conducts several quality checks every hour to ensure the quality of the water. The product is analyzed annually for more than 200 contaminants, more than the FDA or Italian health authorities require. The product is also subject to a visual inspection: all bottles are marked with the date and batch number. A third-party inspection is performed annually by the National Sanitation Foundation (NSF)..