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Essay / Box A Move Case Study - 654
Pablo MedinaProf. BachenheimerMGT-41601 April 1, 2014Box A MoveBox A Move is a company founded by Pablo Medina in early 2014. Box A Move rents reusable, nestable polyurethane moving containers as an alternative to what has been most commonly used over the years; Cardboard. The company's goal is to save consumers time and money over traditional moving methods by providing a better overall option. Using recyclable materials is not only environmentally friendly, but also more cost-effective than using standard moving cardboard. With this, Box A Move transforms the traditional moving process. Dedicated to helping movers save time and money with an environmental substitute for cardboard boxes. Box A Move offers a very attractive price compared to the national average cost of cardboard. Each bow will be rentable for $1.50 for the first week and 50% off remaining weeks. This is compared to the average cost of cardboard which is $3.00. According to U-Haul International, a cardboard box can be reused up to 4 times, but the majority of movers do not save it for reuse and therefore end up in landfills across the country. Competitively priced at around half the price of cardboard, Box A Move allows customers to eliminate the negative impact of cardboard on the environment, and as they will only use it for the specific move, they are in able to pay much less.The purchase price of polyurethane storage boxes ranges from $7 to $10 each and has a minimum usage quantity of 200 times. For a quantity of 500 regular sized pieces, the purchase price with logo printing is $9.25 each. So, if we calculate it based on the minimum number of uses, the price of the bins amounts to almost $0.05 each. It's a price that is lower than that of paper... for themselves. The program will offer a credit system in which real estate agents will earn points for clients they refer, and they will be able to use these credits in part as an advantage when they have a great opportunity that they would like to pursue. Box A Move is fortunate to find a market in which 20% of the American population participates each year; Mobile. The ability to capture this market and turn it into an environmentally friendly process helps everyone in the long run. Waste produced in the United States has more than doubled over the past 30 years, from 88 million tons in 1960 to 236 million tons in 2003. (Energy Information Administration) Although cardboard is recyclable, not all Americans are not disposed of properly and around 50% is not recycled. (U.S. Environmental Protection Agency) It's a project as small as Box A Move that could help society in the future..