Research is broadly divided into two types: qualitative research and quantitative research. Quantitative and qualitative data are the two main types of statistical data. We may choose both methods one after the other, economical or time moderation may not accept us to opt for both. In such a situation, comparison between the two can help in making a choice.Qualitative Research: It involves exploring questions or problems, gathering information and recognizing phenomena. This type of research is most often used in major fields such as the humanities, sociology and anthropology. each of these areas is also studied through qualitative research. Collecting data and analyzing it properly is also considered qualitative research. Qualitative researchers intend to gather in-depth knowledge of human behavior and the explanations that govern such activities. This can be used in different hypotheses. And this does not indicate essentially allegorical. This is a very controlled and exact approach to research. Different research methods, such as data collection methods, can replace this qualitative research. There are other important types of qualitative research that we can discuss1. Ethnography2. Grounded theory3. Phenomenology4. Case study1. Ethnography: It mainly focuses on the concept of culture as it has its roots in anthropology. It has two subdivisions. (a) Ethnology: the balanced study of cultural organs and their comparison. (b) Ethnohistory: study of a particular part of culture.2. Grounded theory: Here, questions arise about the theory that emerges from an analysis of the data collected on the phenomenon. It also references the previous analysis and tells how and why we exploited them. T...... middle of article ......es, count and observe them.2. The qualitative researcher does not know clearly what he or she is looking for. And in quantitative research, the researcher will be very clear about what he or she is looking for.3. Qualitative research is useful in the early stages of the project and quantitative research is used in the later stages of the project.4. In qualitative research, the researcher plays the role of collection instrument. But, in quantitative research, the researcher will have tools and equipment to collect data.5. The information in qualitative research is in the form of words, pictures and objects, whereas it is in the form of numbers and statistics in quantitative research.6. The researcher of qualitative research will be involved in the subject and the researcher will be avoided from the subject of quantitative research.